diff --git a/codex-rs/cli/src/main.rs b/codex-rs/cli/src/main.rs
index 9852a2cd5..3f4b018f1 100644
--- a/codex-rs/cli/src/main.rs
+++ b/codex-rs/cli/src/main.rs
@@ -176,6 +176,7 @@ enum Subcommand {
 }
 
 #[derive(Debug, Parser)]
+#[command(bin_name = "codex plugin")]
 struct PluginCli {
     #[clap(flatten)]
     pub config_overrides: CliConfigOverrides,
@@ -1773,6 +1774,30 @@ mod tests {
         assert!(matches!(cli.subcommand, Some(Subcommand::Responses(_))));
     }
 
+    fn help_from_args(args: &[&str]) -> String {
+        let err = MultitoolCli::try_parse_from(args).expect_err("help should short-circuit");
+        assert_eq!(err.kind(), clap::error::ErrorKind::DisplayHelp);
+        err.to_string()
+    }
+
+    #[test]
+    fn plugin_marketplace_help_uses_plugin_namespace() {
+        let help = help_from_args(&["codex", "plugin", "marketplace", "--help"]);
+        assert!(
+            help.contains("Usage: codex plugin marketplace [OPTIONS] <COMMAND>"),
+            "{help}"
+        );
+
+        for (subcommand, usage) in [
+            ("add", "Usage: codex plugin marketplace add"),
+            ("upgrade", "Usage: codex plugin marketplace upgrade"),
+            ("remove", "Usage: codex plugin marketplace remove"),
+        ] {
+            let help = help_from_args(&["codex", "plugin", "marketplace", subcommand, "--help"]);
+            assert!(help.contains(usage), "{help}");
+        }
+    }
+
     #[test]
     fn plugin_marketplace_add_parses_under_plugin() {
         let cli =
diff --git a/codex-rs/cli/src/marketplace_cmd.rs b/codex-rs/cli/src/marketplace_cmd.rs
index a29f9ba76..5130e9ebc 100644
--- a/codex-rs/cli/src/marketplace_cmd.rs
+++ b/codex-rs/cli/src/marketplace_cmd.rs
@@ -13,6 +13,7 @@ use codex_core::plugins::remove_marketplace;
 use codex_utils_cli::CliConfigOverrides;
 
 #[derive(Debug, Parser)]
+#[command(bin_name = "codex plugin marketplace")]
 pub struct MarketplaceCli {
     #[clap(flatten)]
     pub config_overrides: CliConfigOverrides,
@@ -29,6 +30,7 @@ enum MarketplaceSubcommand {
 }
 
 #[derive(Debug, Parser)]
+#[command(bin_name = "codex plugin marketplace add")]
 struct AddMarketplaceArgs {
     /// Marketplace source. Supports owner/repo[@ref], HTTP(S) Git URLs, SSH URLs,
     /// or local marketplace root directories.
@@ -46,11 +48,13 @@ struct AddMarketplaceArgs {
 }
 
 #[derive(Debug, Parser)]
+#[command(bin_name = "codex plugin marketplace upgrade")]
 struct UpgradeMarketplaceArgs {
     marketplace_name: Option<String>,
 }
 
 #[derive(Debug, Parser)]
+#[command(bin_name = "codex plugin marketplace remove")]
 struct RemoveMarketplaceArgs {
     /// Configured marketplace name to remove.
     marketplace_name: String,